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curated by Bianca Reyes, Austin TX

Find your shade before you buy it.

I test everything on real skin before it goes in the shop. Pick your tone, I will tell you exactly what to order, and if it is wrong, I swap it for free.

Four lipstick swatches in brown, peach, pink and red

Shade finder

1. Pick the swatch closest to your jawline
2. Your undertone

Your match

Second Skin tint in Medium 070W

Concealer one shade lighter, Light medium 060W.

Not sure? Book a free match

What everyone reorders

  • Second Skin tint

    Light coverage, dewy

    $34Add to bag

  • Soft Focus concealer

    Creamy, does not crease

    $24Add to bag

  • Velvet lip, Brick Road

    Matte, transfer-proof

    $19Add to bag

  • Golden Hour bronzer

    Pressed powder, no shimmer

    $28Add to bag

The five-minute face

Tint, concealer, bronzer and lip, matched to your shade and packed with a card that shows the order to put them on.

$105 $89 as a bundle

Build my bundle
Hands holding an eyeshadow palette and a pencil

Hi, I'm Bianca.

I spent eight years behind a department store counter watching people walk out with the wrong foundation. So I started Shade Club from my kitchen table in Austin: fewer products, tested on every skin tone, and honest advice on what you actually need.

If something is not right for you, I will tell you, even if it means you buy less.

How ordering works

  1. Order here or by DM

    Check out on the site, or send me a message on Instagram and I will put the order together for you.

  2. Packed by hand

    Every order ships from Austin within 2 business days, with samples of anything I think you will like.

  3. Free shade swaps

    If the shade is off, send it back unopened within 30 days and I will send the right one.

Free 15-minute color match

A video call in natural light. Bring your current foundation if you have one. Thursdays and Saturdays.

Book a call